Claro vs Proofpoint
Proofpoint is an enterprise email-security leader whose security awareness training pairs tightly with its threat intelligence. Claro is a focused human-risk platform built for Indonesian regulated industries: bilingual, compliance-mapped, and deployable on-premise.
Proofpoint is best known as an enterprise email-security company, and its Security Awareness Training builds on that heritage. The product uses real threat data to target training, adapts content to user risk, and supports assessments and simulations in more than 35 languages. For organizations already standardized on Proofpoint for email security, the awareness module is a natural extension.
That tight coupling is also the trade-off. Proofpoint's awareness training shines most when it sits inside the wider Proofpoint stack. If you are not a Proofpoint email-security customer, or if your priority is local compliance and language depth rather than a broad enterprise suite, a more focused platform can fit better.
Claro is a dedicated human-risk management platform for Southeast Asia, with Indonesia first. It delivers email, voice, and WhatsApp simulation, micro-module training, per-user risk scoring, and compliance reporting mapped to OJK POJK 11/2022, UU PDP, and BSSN. Bahasa Indonesia is first-class, and the whole platform can run on-premise for data residency.
The honest comparison: Proofpoint is a strong choice for large enterprises invested in its ecosystem and needing broad global coverage. Claro is the better fit when your accountability is to Indonesian regulators, your workforce learns in Bahasa Indonesia, and you want simulation, training, and reporting in one purpose-built platform.
Side by side
| Capability | Claro | Proofpoint |
|---|---|---|
| Indonesia and SEA localization | Purpose-built for Indonesia and Southeast Asia, from templates and lures to the reporting language auditors expect | Global enterprise platform; localization is broad rather than tuned to Indonesian regulatory needs |
| Bahasa Indonesia content | Native English and Bahasa Indonesia at parity from day one, across simulations, training, and the admin console | Assessments and training in 35+ languages, including Bahasa Indonesia, from a global content library |
| OJK, BSSN, and UU PDP reporting | Reporting mapped to OJK POJK 11/2022, UU PDP, BSSN, and ISO 27001, ready to hand to auditors and boards | Reporting against global standards; not pre-mapped to OJK, BSSN, or UU PDP specifically |
| Simulation breadth (email, vishing, WhatsApp) | Email, voice (vishing), and WhatsApp phishing simulation, plus a GrapeJS template and landing-page builder | Email-centric simulations built on real threat intelligence, with strong targeting |
| Training modules | Built-in micro-module training, just-in-time awareness pages, and gamification that reward secure behavior | Extensive, threat-informed training library with adaptive, role-based delivery |
| Risk scoring | Per-tenant, per-user risk scoring that ties simulation, reporting, and training outcomes into one view | Risk-based user grouping and analytics tied into the wider Proofpoint ecosystem |
| Deployment (on-prem or SaaS) | On-premise or SaaS on the same codebase, so regulated teams can keep data inside their own environment | Delivered as SaaS from Proofpoint's global cloud |
| Pricing transparency | Straightforward pricing discussed directly with our Southeast Asia team, sized to your headcount | Enterprise subscription, often strongest when bundled with Proofpoint email security |
| Support and onboarding | Southeast Asia based team, in-region timezone, and hands-on onboarding in English or Bahasa Indonesia | Global enterprise support, primarily US and EU aligned |
Why teams in Indonesia choose Claro
No stack lock-in required
Claro delivers full human-risk management without needing you to adopt a wider email-security suite first. It works with whatever email security you already run, so awareness is not tied to a single vendor decision.
Mapped to Indonesian regulation
Evidence lines up with OJK POJK 11/2022, UU PDP, and BSSN, ready for local auditors and boards. That turns compliance reporting from a manual exercise into a few clicks.
Bahasa Indonesia at parity
Content is native in both English and Bahasa Indonesia, so training resonates with every employee. It is written for local readers, not machine-translated from an English master.
On-premise for data residency
Run the platform inside your own environment when regulators or policy require data to stay in country. The on-premise build is the same product as SaaS, not a stripped-down edition.
Local attack channels
WhatsApp and voice simulation reflect how staff are actually targeted in Indonesia, not just email. Covering these vectors makes your program a closer match to real-world risk.
Focused and connected
Simulation, training, and per-user risk scoring are one product, simple to run without a large platform team. A small security team can operate the whole program end to end.
This comparison reflects Claro's understanding of publicly available information as of 2026 and our own product. Competitor capabilities change over time, so verify current details with each vendor. All trademarks belong to their respective owners.
Frequently asked questions
Yes. Claro is a standalone human-risk platform, so you get simulation, training, risk scoring, and compliance reporting without adopting a wider email-security suite. That makes it a practical fit for teams that want focused awareness without a full enterprise stack.
Ready to compare in your own environment?
Our team can run a tailored walkthrough against your requirements.
Request a demo